New

Your horse.
Your story.
Your way.

HoofTales is a mobile game built for kids who love horses. Care for them, ride them, dress them up in exactly what you want. Ages 6–10 — no reading required.

Chestnut + White Blaze Custom saddle
Ages 6–10
Mobile-first
Start Playing
🎨 Unlimited customization
🐴 Simple tap controls
🏅 No reading required
The Playground

Three things kids do.
All day long.

Care

Groom, feed, and keep your horse happy. Simple daily routines — tap, tap, done.

Daily Rituals

Ride

Choose your path — forest, meadow, beach. Tap the direction and your horse goes.

Exploration

Style

Pick colors, add gear, choose a saddle. Your horse looks exactly how you want it.

Customization

Make it yours.
In every way.

No pay-to-win. No loot boxes. Just a clear shop where kids can spend their time — or a few dollars — to make their horse exactly what they imagined.

Chestnut
Coat Colors $0.99+
Saddles
Saddles & Tack $1.49+
Flow
Mane Styles $0.79+
Premium
Bundles & Packs $3.99+
Parental gates on all purchases. No ads in the free version. Kid-safe by design.
The Long Game

Built for brand
partnerships.

Most horse games monetize with IAP. We're building something different — a trusted, parent-approved brand that equestrian lifestyle companies want to be part of.

Think: Ariat riding gear, Tuff Rider apparel, Oofos comfort products. Authentic placement in a safe space where parents trust what their kids see.

Ariat
Tuff Rider
Oofos
Schleich
Kerrits
Dublin
Champion

Not partnerships yet — a roadmap goal. Revenue from IAP funds the brand building.

01

For ages 6–10, not 10–16.

Most horse games are built for older kids — complex UI, text-heavy menus, progression that requires reading. We designed for the six-year-old who knows what she wants and doesn't have the patience for a tutorial.

02

Customization is the product.

Not a feature. Not a side mode. The whole point. Kids don't just want a horse — they want their horse. We make that happen.

03

No dark patterns.

No artificial urgency. No gambling mechanics. No ads interrupting play. We earn money through cosmetics and a brand parents trust.